As the newly appointed strategy and performance director for Vorlinden PLC, an insurance company offering general insurance products (i.e. non-life). Vorlinden is at a crossroads and the participant has been recruited to develop a strategy to take the business forward. He/she is provided with information including: the annual financial statement; policy sales/ renewal data; European insurance spend data; board member views; staff turnover figures; staff and customer survey; a proposal for combining call centre operations and details of two possible acquisitions.
The participant takes on the role of a senior manager in an European banking group, that recently acquired a retail bank in Brazil. He/she has been seconded to a branch the bank has chosen to become a ‘concept branch’ due to its location. The board of the banking group has asked for a review of the branch, to ensure that the initiative is a success. Information provided includes a branch P&L, product/customer information, employee issues, an internal fraud allegation, bad credit issues, local demographic data and industry trends.
This high level exercise simulates the role of a Divisional Manager in a multi-national holding group. The division comprises five diverse companies, which are facing a range of different issues.
The in-tray raises issues around customer satisfaction.
The candidate is the manager of a division of the Bruger-Kent financial company, and they have to deal with a complaint registered by a client as well as a personnel problem. The exercise consists of four parts (organising, evaluation, decisionmaking, and communication), all of which require the candidate to complete different tasks, and all of which therefore measure different competencies.
The candidate is the sales director of Hobson Brothers Ltd., a British manufacturing company. They have to assure the effectiveness of production and sales in the light of the budget and deadlines. They have to solve problems such as the green movements’ threats due to the use of the furs of exotic animals; renting storage places; and attending conferences.